Head of UX Writing

Employment Type

: Full-Time

Industry

: Information Technology



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Head of UX Writing


Our client has built the world's leading compliant cryptocurrency platform serving over 30 million accounts in more than 100 countries. With multiple successful products, and their vocal advocacy for blockchain technology, they have played a major part in mainstream awareness and adoption of cryptocurrency. They are proud to offer an entire suite of products that are helping build the cryptoeconomy, and increase economic freedom around the world.


It is critical for them that our candidate demonstrates their values: Clear Communication, Positive Energy, Efficient Execution, and Continuous Learning. They look for se people with the desire and capacity to build and share expertise in the frontier technologies of crypto and blockchain, in whatever way is most relevant to their role.


They are looking for a seasoned UX Writing leader with expertise designing, building, and scaling content systems at a fast-growing, category-defining company. You will lead efforts to apply a consistent voice inside our products, brand content, and support content, creating guidelines others can draw from, and systems for reviews that leverage the right stakeholders across Product, Design, and Brand.


Our client is the leader of an entirely new industry and every choice they make with their words must be intentional, considered, and consistent that s how they ve maintained the hard-won trust earned over the course of our 8 years. This person should be equally comfortable drafting clear and impactful copy, as they are in articulating the why behind the words workshopping, refining, and defending frameworks they ve created to make decisions.


The ideal candidate will have the right combination of vision, ambition, judgement, editorial chops, flexibility, creative ideas, and strategic thinking. They are looking for someone with a keen ability to prioritize, separate internal signal from noise, and quickly and efficiently determine where and how to focus efforts for maximum impact.


This role reports in to the Director of Editorial and Creative Services and will work closely with the Product Design Lead to align on prioritization across Coinbase product needs.


What you ll be doing (job duties):

  • Write and edit for their voice across a wide range of brand and product efforts, from landing pages to social media posts. Be the world s most meticulous words geek to ensure all content is relatable, accurate, and actionable. Direct and protect the brand voice in all work.
  • Own the master style guide for all words ensuring consistency of tone and glossary of terms across all brand touch points.
  • Manage and direct external writing vendors for their video production.
  • Build and own product content systems, collaborating with cross-functional product and design leaders to drive reviews and alignment around content frameworks.
  • Lead the editorial calendar process across products and channels, including blog, events, social, etc.
  • Work highly collaboratively with the Growth, Pro, and additional product teams to support the company s product launches and goals through content and social media efforts.


What we look for in you ( job requirements):

  • Experience managing cross-functional initiatives involving multiple stakeholders across the organization.
  • A hands on approach as a builder. In shades of gray, you are comfortable devising an informed point of view. You don t need firm guidelines in place in order to get started. In fact, you are happy to put something down that everyone can work from.
  • A demonstrated ability to understand complex subject matter such as financial instruments and market dynamics, along with the skills needed to simplify and explain these topics for a broad audience of stakeholders.
  • Systems thinking. Demonstrable skill and knack for articulating the why and how, not just the what. An understanding of how to scale writing by creating guidelines and source code.
  • Analytical rigor; a high bar for integrity, trust and quality; and a guiding curiosity to stay on the cutting edge of this fast-moving world.
  • A strategic mindset. You should bring creative solutions to every problem and never see a challenge as insurmountable.
  • A passion for crypto and the economic freedom it can offer. Our mission is to create an open financial system for the world we want you to help.
  • Curiosity and an open mind. We re a culture of learners and we welcome a humble approach.
  • Allergy to jargon and relentless push for accuracy. They care about what we say and how we say it. Every word matters.


Nice to haves:

  • Experience in FinTech, crypto or traditional financial services.
  • 8-10 years relevant work experience in house at a technology company.


Position: FT/Perm

Location: SF Financial District

Available: Immediately


Associated topics: gui, interactive producer, ui, ui designer, ui ux designer, user experience, user interface, ux, ux ui designer, wireframing

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