Principal User Experience Designer

Branch Banking and Trust Company in Raleigh, NC

  • Industry: Information Technology - UX/UI Designer
  • Type: Full Time
position filled
Specific information related to the position is outlined below. To apply, click on the button above. You will be required to create an account (or sign in with an existing account). Your account will provide you access to your application information. Need Help?Should you have a disability and need assistance with the application process, please request a reasonable accommodation by emailing Accessibility or by calling 877-###-####. This email inbox is monitored for reasonable accommodation requests only. Any other correspondence will not receive a response.Regular or Temporary:RegularLanguage Fluency: English (Required)Work Shift:1st shift (United States of America)Please review the following job description:Deliver business objectives through the creation of superior digital user experiences for BB&T clients, prospects, and associates with leadership and strategy responsibilities that can cross multiple aligned teams. Provide leadership for the usefulness and usability of solutions developed within and across assigned business segments and create a competitive advantage in user experience, a key evaluation criterion for our clients and critical to the success of digital products.Essential Duties and Responsibilities:Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.1. Create/invent highly innovative business opportunities that expand the value delivered to clients through digital experiences.2. Identify and direct the adoption of emerging user experience strategies and practices that influence multiple teams across the channel to create demand and accelerate revenue growth through superior user experiences. Define standards and best practices that improve the user experience (UX) across the channel through active involvement and leadership in the broader field of user experience design.3. Create a user experience strategy and future vision for assigned platform(s) and utilize that strategy to drive significant improvement in UX key performance indicators that correlate with business revenue and financial key performance indicators. Prioritize the focus of UX efforts on those areas that deliver value to the client and value to the business.4. Drive client acquisition, satisfaction and retention through creation of proven industry leading user experiences and interfaces that will be developed into prototypes and future products and create a competitive advantage in user experience. Develop and direct user research on those experiences to scientifically measure and benchmark performance (utilizing a wide variety of design research techniques including usability tests, structured surveys, performance benchmarking, longitudinal studies, field studies and focus groups).5. Influence product direction and development priorities by directing and/or conducting research that identifies client needs, met and unmet by current digital products, tracking and utilizing client feedback obtained by all BB&T channels, and translating those findings into a measure of value to the client (utilizing user research techniques such as ethnographic research, contextual inquires, user interviews and participatory design).6. Develop customer understanding models that collect data obtained about our clients through user research, client feedback obtained through various channels (e.g. social media, contact center, chat, feedback lines) and third party research and interpret that data to create a usable model of our clients.7. Serve as lead consultant with internal/external clients to define/build their user experience strategy and provide user experience standards, industry guidelines, interaction design principles and best practices to ensure an efficient, effective and consistent BB&T user experience.8. Lead cross-functional development teams regarding all aspects of designing digital user experiences.9. Create user interface (UI) frameworks, navigational maps, information architecture and user workflows in order to design and document website structure and screen-to-screen navigation with a strategy for their application across segments.10. Create mockups and wireframes and UI specifications to illustrate page-level layouts of website design as part of an interactive and iterative development process. Generate simulations and high- and low-fidelity prototypes for user testing, market research, and business stakeholder reviews.11. Provide direct management and/or mentorship for junior members of the team.Required Skills and Competencies:The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.1. Master s degree in Human Factors, Human-Computer Interaction (HCI), User Experience, Usability Engineering or related field, or equivalent education and related training2. Ten years of experience in a user experience designer-related role, creating UI frameworks, information architecture, user workflows, low and high fidelity interface prototypes, user interface specifications and guidelines3. Extensive knowledge about human abilities, human limitations and other human characteristics that are relevant to design and the ability to apply that knowledge to the design of digital interfaces, systems, tasks and jobs for effective and efficient human use that maximize the strengths of humans and the strengths of computing systems and minimize their weaknesses4. Knowledge of research techniques and the understanding of when to use what technique to ensure validity of data collected when conducting research with human participants5. Knowledge of experimental design obtained through post-graduate education to ensure bias is not introduced in the conducting of user research6. Ability to educate and motivate the BB&T organization to pursue competitive advantages gained through delivering products and features that address identified unmet client needs and through the creation of user experiences that clients love and recommend7. Demonstrated experience in driving business objectives through highly innovative solutions, emerging user experience strategies, and defining standards and best practices adopted throughout8. Demonstrated experience in defining and executing user experience strategies that have a measureable, positive impact on client acquisition, satisfaction, and retention and other key performance indicators9. Demonstrated experience in influencing product direction through a deep understanding of user needs and usability obtained by directing user research priorities and developing user research plans10. Expertise in collecting, analyzing and interpreting quantitative and qualitative data11. Excellent collaboration, teamwork, communication and presentation skills12. Expertise in the use of one or more wireframing or prototyping tools13. Demonstrated proficiency in basic computer applications, such as Microsoft Office software products14. Ability to travel, occasionally overnightDesired Skills:1. Ph.D. degree in Human Factors, HCI, User Experience, Usability Engineering or related field2. Financial industry experience3. Skills in statistical analysis, parametric and nonparametric, and use of statistical analysis software, such as SPSS or SAS(On February 7, 2019, it was announced that SunTrust Banks, Inc. and BB&T Corporation intend to merge, with the combined entity to be named Truist Financial Corporation ( Truist ). The merger is subject to regulatory approval, and BB&T and SunTrust remain separate and independent companies until the merger closes. This position, which would be for a role with Truist or an affiliate, is contingent upon the merger receiving regulatory approval and closing.)Truist supports a diverse workforce and is an Equal Opportunity Employer who does not discriminate against individuals on the basis of race, gender, color, religion, national origin, age, sexual orientation, gender identity, disability, veteran status or other classification protected by law. Drug Free Workplace.Thank you for your interest in Truist! BB&T and SunTrust have come together in a transformational merger of equals to create Truist, the premier financial organization in the country. You may notice references to our legacy company names, BB&T and SunTrust, in places throughout this site. All such references should be understood to refer to Truist moving forward while we continue to transition to the Truist name.EEO is the LawPay Transparency Nondiscrimination ProvisionE-VerifyFull time
Associated topics: gui, interactive producer, interface, ui ux designer, user experience, user interface, ux, ux designer, ux ui designer, wireframing

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